Connect Booking.com
Connecting your Booking.com listing, and what to check if it doesn't sync.
Booking.com reviews are structured — guests score specific categories — which makes them particularly good for isolating exactly what’s underperforming.
Connect it
- Go to Insights → Reviews and choose Connect Review Source.
- Pick Booking.com from the platform list, then Continue.
- Give the source a name, and paste your Review Page URL — the public address of your Booking.com listing. Open your listing in a browser and copy the URL from the address bar.
- Continue. You’ll see Connection Successful! when it’s accepted.
An invalid URL is rejected at this step rather than failing quietly later, so if it’s accepted you’re connected.
The first sync pulls your review history, not just new reviews. Depending on volume that takes anywhere from a few minutes to a couple of hours.
You’ll need
Access to your Booking.com extranet account.
Scores are categorised
Because guests rate cleanliness, staff, location and value separately, patterns show up faster here than on platforms with a single star rating. Worth reviewing the category breakdown when a score moves.
Multiple properties
Connect each property separately.
If your listing doesn’t appear
Usually one of:
- The property is inactive or closed for the season on Booking.com
- Extranet access has expired or the password recently changed
- You manage the property through a channel manager rather than directly
If the URL is rejected, open your listing in a browser and copy the address exactly as it appears — a search-results URL or a shortened link won’t work. Still stuck? Send us a link to your listing and we’ll connect it from our side.
After connecting
Once reviews are syncing, decide how you want them handled — automatically, or with your approval first.
Related
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