93%
of shoppers say reviews influence their purchase decisions
19.8%
average sales lift from displaying customer reviews
88%
trust online reviews as much as personal recommendations
Sources: Capital One Shopping Research · PowerReviews consumer research
Review volume and recency both read as legitimacy
Google reviews matter most for stores with physical foot traffic, while Trustpilot carries particular weight for ecommerce specifically, since shoppers use it to verify a store's legitimacy before entering payment details on a site they've never bought from before.
The gap between a store with 20 reviews from two years ago and one with 200 from the past quarter is not subtle to a shopper doing that comparison. Retailers who automate the ask right after delivery, when the product experience is freshest, build that volume steadily and see meaningfully higher conversion on both product pages and store profiles than those treating reviews as an afterthought.
Platform note
Trustpilot reviews carry significant weight for ecommerce specifically, since shoppers use it to verify a store before entering payment details; Google matters more for retail locations with foot traffic.
How it works
Order is delivered
The moment delivery is confirmed, FeedbackRobot sends a short survey by email while the product experience is still fresh.
Feedback and reviews come in
Responses land in your dashboard alongside every new Google and Trustpilot review — sentiment tagged automatically.
Your agent responds
A shipping or quality complaint gets flagged and drafted an empathetic reply before it suppresses conversion on that product page.
Built for Retail & Ecommerce
Every feature, tailored to how you work
Radar
Every platform shoppers actually check, in one dashboard
Google and Trustpilot reviews land in a single view instead of separate logins — with sentiment tagged automatically so a slipping product surfaces before it shows up in next month's return rate.
See Radar →
AI Prompt to Survey
Ask about the order the moment it's delivered
Describe what you want to learn — shipping speed, product quality, packaging — and your agent builds the survey and sends it automatically once delivery is confirmed, right when the experience is freshest.
See AI Prompt to Survey →
AI Resolutions
Turn a shipping complaint into a saved sale
A 1-star review about a late or damaged order gets flagged and drafted an empathetic reply in your brand voice before the next shopper sees it sitting unanswered on the product page.
See AI Resolutions →
Automations
Trigger the right message at the right moment
Set the rule once — survey at delivery, alert on a 2-star review, follow-up after a return — and FeedbackRobot runs it for every order without anyone remembering to send it.
See Automations →
Team Inbox
Keep every team looking at the same inbox
Route shopper feedback to the right category owner or support lead automatically, and give multi-brand or multi-store operations one shared view instead of a login per storefront.
See Team Inbox →
Spotlight
Put your best reviews to work
Turn glowing shopper reviews into a branded feedback wall or ready-to-post social content — proof that converts the next visitor comparing your store to a near-identical competitor.
See Spotlight →
“Customers are always beautifully, wonderfully dissatisfied, even when they report being happy and business is great.”
Jeff Bezos · Founder, Amazon
Works with
Connects to what you already run
Review & reputation platforms
Business & CRM systems
Product pages and store profiles with a steady, recent stream of reviews convert at meaningfully higher rates than those with sparse or aging review counts.
Sources: Capital One Shopping Research · PowerReviews consumer research
Every unreviewed order is a missed chance to outrank the competitor one tab over.Free tools for Retail & Ecommerce
Free tool
AI Survey Generator
Describe what you want to learn and get a ready-to-send survey in seconds.
Free tool
AI Negative Review Responder
Turn 1-star reviews into recovery opportunities with AI-crafted responses.
Free tool
AI Review Answer Generator
Paste any review and get a professional, empathetic reply drafted instantly.
Free tool
Review QR Code Flyer Generator
Generate a print-ready QR code flyer that sends customers straight to your review page.
Free tool
Business Reputation Calculator
Get an instant score of your online reputation across all major review platforms.
Free tool
Review-to-Social Image Generator
Transform your best reviews into designed social posts ready to publish.
Free tool
Likert Scale Generator
Generate custom rating scales and survey questions tailored to your feedback needs.
Frequently asked questions
Which review platforms matter most for retail and ecommerce businesses?
Trustpilot carries particular weight for ecommerce specifically, since shoppers use it to verify a store's legitimacy before entering payment details on a site they haven't bought from before. Google reviews matter more for retail locations with physical foot traffic, where local search visibility drives the decision.
How do retail and ecommerce businesses collect shopper feedback automatically?
A request goes out shortly after delivery is confirmed, while the product experience is still fresh, rather than at checkout when the shopper hasn't used the product yet. For in-store retail, the request follows shortly after the purchase itself.
How quickly should a retail or ecommerce business respond to reviews?
Within a few days for product reviews, faster for anything involving a shipping or quality complaint, since unresolved complaints on a product page directly suppress conversion for every future shopper reading it.
What star rating should a retail or ecommerce business aim for?
Above 4.0 on a product page or store profile is generally the threshold where conversion holds steady, and a steady, recent stream of reviews matters as much as the average score itself, a stale profile reads as risky even at a high rating.
Can a retail or ecommerce business automate review requests without seeming pushy?
Yes, timing it to delivery rather than sending multiple reminders is what keeps it from feeling like pressure. One well-timed request referencing the specific product ordered reads as routine follow-up, not a sales tactic.