For Food & Beverages · Why it pays · Video 6 of 11
What one regular is worth
A couple who come twice a month are worth far more than tonight's check. Here is the sum, and what one bad night really costs.
Read the transcript
Think of the couple at table twelve. Every other Friday, same table, same bottle of red.
What are they worth to you? Not tonight's check.
Say they spend eighty dollars, twice a month. That is nineteen hundred and twenty dollars a year.
Keep them for three years, and that is close to six thousand dollars. From one table.
And they bring friends. They tell the neighbors. They write the review that fills another table.
Now picture one bad night. A cold plate, a long wait, and nobody asked. They do not complain. They just stop coming.
You did not lose eighty dollars. You lost the six thousand.
So the cheapest thing you can do is ask, after every meal, and make it right the same day.
FeedbackRobot does the asking, and tells you the moment a regular is unhappy.
See it on your own reviews. Start free at feedbackrobot.com.
Why it matters
Say a couple spends eighty dollars, twice a month. That is $1,920 a year and $5,760 over three years, before the friends they bring and the review they write.
When a regular has a bad night and nobody asks, you do not lose one check. You lose the three years. Asking after every meal is the cheapest way to protect them.
Try it on your own reviews
Start free. Connect your review sites and see your first drafted replies today.
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