email survey
Feedback Survey
An email survey sent to your full list on Tuesday at 10am is a campaign. A survey sent to the customer who just completed onboarding or closed a support ticket is a trigger. Deploy this automation and every survey fires at the event that makes the response specific and useful.
About this automation
Type
Feedback Survey
Industry
Free to use
✓ Yes
Deploy time
Under 5 min
Triggers
API
Delivers via
What this survey asks
01
How was your recent experience?
Rating, 1 to 5 stars, fires at the trigger event
02
Anything specific we should know?
Open text
03
Would you recommend us?
Yes / No
04
How can we improve?
Open text, optional
05
Delivery timing
Fires at the exact trigger event configured, not a batch send
The automation
Trigger: fires at the configured interaction event
Fires automatically at the specific interaction event you configure.
API
Survey delivered by email
Personalised to the specific interaction it references.
Routed by response tone
A negative response reaches the responsible team before the next scheduled check.
Positive sentiment
Logged to the satisfaction record.
Needs attention
Flagged for the owning team.
Email survey dashboard
Scores and trends, updated in real time.
Why this automation matters
Email is still the highest-converting channel for survey delivery when the email arrives at the right moment. A survey that fires immediately after a completed interaction, while the customer is still in a responsive state and the experience is specific, generates more detailed and more honest responses than the same survey sent on a fixed schedule. Deploy FeedbackRobot's email survey automation and every survey fires at the trigger event. A completed support interaction triggers a short satisfaction check. An onboarding milestone triggers a survey about clarity and confidence. A subscription renewal triggers a value and loyalty survey. Each email is personalised to the interaction it references, which increases open rates and significantly improves the quality of responses received. The follow-up sequence handles itself. Customers who do not open the first email receive a follow-up at a defined interval. Customers who open but do not complete receive a shorter version. Customers who complete are acknowledged and responses are classified and routed automatically. The entire programme, across multiple trigger types and customer segments, runs without any manual send schedule to manage.
Expected outcome
Connects to the platforms that matter
Triggers
API
Channels
Common questions
How is this different from the general customer feedback survey?
This one is scoped specifically to email delivery, firing at whichever event you configure, the customer feedback survey template can deliver across multiple channels.
What happens if the customer doesn't open the first email?
A follow-up goes out at a defined interval, customers who open but don't complete get a shorter version on the next attempt.
Why not just send this on a weekly schedule to the whole list?
Trigger-based delivery, firing right after the specific interaction, produces meaningfully higher response rates than a batch campaign sent to everyone regardless of where they are in their experience.
Can this fire from more than one type of trigger event?
Yes, different interaction types, support closure, onboarding milestone, renewal, can each be configured with their own survey content.