csat survey
Feedback Survey
A CSAT score collected a week after an interaction measures memory, not experience. Deploy this automation and the survey fires within hours of the interaction completing, while the experience is specific and the score reflects what actually happened.
About this automation
Type
Feedback Survey
Industry
Free to use
✓ Yes
Deploy time
Under 5 min
Triggers
API, In-App
Delivers via
Email, SMS, In-App
What this survey asks
01
How satisfied were you with this interaction?
Rating, 1 to 5 stars, primary CSAT metric
02
Was your issue resolved on this contact?
Yes / No, first-contact resolution signal
03
How would you rate the support agent's helpfulness?
Rating, 1 to 5 stars
04
Anything that could have made this faster or easier?
Open text
05
Would you recommend our support to others?
Yes / No
The automation
Trigger: a support ticket, purchase, or service interaction completes
Fires within minutes of the support ticket, purchase, or interaction closing.
API, In-App
CSAT question goes out immediately
Delivered via Email, SMS, or In-App within minutes of the interaction closing.
Routed by score
A low score reaches the team responsible within minutes, not at the next report.
Positive sentiment
Logged as a satisfaction benchmark.
Needs attention
Routed to the team responsible within the hour.
Live CSAT dashboard
Scores by interaction type and channel, updated as responses come in.
Why this automation matters
CSAT is the most immediate satisfaction metric available, but its value depends almost entirely on timing. A customer support interaction that resolved an issue smoothly scores differently when surveyed the same day versus three days later, once the frustration of having needed support at all has faded or the positive resolution has been overtaken by the next interaction. Timing is not a detail. It is the measurement. Deploy FeedbackRobot's CSAT automation and the survey fires the moment the trigger event completes. A support ticket marked resolved triggers a 2-question satisfaction check within the hour. A purchase confirmation triggers a post-delivery CSAT at the right moment based on the expected delivery window. A service appointment triggers a survey as the customer leaves, not a week later when they can barely remember the details. Scores are tracked by team member, service type, and channel, so the data tells you not just how satisfied customers are in aggregate but where specifically satisfaction varies. A support team that scores well on phone interactions but poorly on chat has a different training need from one that scores consistently low across all channels. This automation makes those distinctions visible and trackable.
Expected outcome
Connects to the platforms that matter
Triggers
API, In-App
Channels
Email, SMS, In-App
Common questions
Why does timing matter so much for a CSAT survey specifically?
CSAT measures a specific interaction, and memory of that interaction fades fast. A survey sent the same day scores differently than one sent three days later, once the specific details of the interaction have blurred into a general impression.
Can I run this alongside an NPS survey without asking customers twice?
Yes, but stagger the triggers, CSAT after individual interactions, NPS at longer intervals like renewal or day 90, so customers aren't asked about the same experience twice.
Does this track scores by individual support agent?
Yes, if your support ticket data includes an agent field, scores get attributed to that agent automatically, letting you see performance differences by team member.
What if a customer completes the survey but skips the agent helpfulness question?
Partial responses still count, each question is scored independently, so a completed satisfaction rating with a skipped agent question still contributes to your CSAT average.