The question of how to ask for reviews is really three questions: when to ask, how to ask, and where to ask. Get any of the three wrong and the conversion rate drops significantly. Ask too late and the emotional peak of the experience has passed. Ask via email when the customer primarily uses their phone and the request gets buried. Ask with a generic "leave us a review" message and it reads like a bulk marketing email rather than a personal acknowledgement. Deploy FeedbackRobot's review request automation and all three questions are answered correctly for each customer interaction. The timing is triggered by the event itself: a purchase, a service completion, an appointment. The channel is selected based on how the customer engaged or what your data shows has the highest response rate for your customer type. The message is personalised to the specific interaction, referencing what the customer bought or what was resolved. The automation also handles the decision of which platform to direct each customer to. A customer who already left a Google review can be directed to Trustpilot or your industry-specific directory. A new customer can be directed to Google for the broadest impact. These decisions happen automatically based on rules you set once, and the result is a consistent stream of new reviews distributed across the platforms that matter most to your business.